#marketing

Steemit’s First Twitter Ad Campaign!

@steem.marketing@steem.marketing (68)2679d

marketing steemit on twitter.jpg

One of the most common pieces of feedback we get from the community is that we should do more to promote steemit.com, and Steem, to the public. That is why we're excited to announce we are beginning our first Twitter Ad campaign!

The Ads

We are running two ads. The first is intended to spread awareness of the fact that steemit.com now sells ads. Selling ad space makes more funds available to us for the purpose of making steemit.com better, releasing more improvements to the Steem blockchain protocol, and further marketing both steemit.com and the Steem blockchain.

steemit has banner ads .jpg

The accompanying tweet tells the viewer to DM the @steemit account for more details. Those inquiries will be evaluated and high quality leads passed on to @birdinc who is managing our ad effort.

Promoting Steemit.com

The second ad is intended to spread awareness of steemit.com as a place where genuine conversations are taking place within a vibrant, and real, online community. The more people who are reading the content on steemit.com, the better it is for the content creators who post their content to the platform, in addition to the developers who are building Steem apps and seeking to onboard more users.

steemit ad community.jpg

We believe the time is right to begin increasing awareness of the amazing work this community, and our team, are doing to make Steem the most advanced, and low-cost, protocol for powering web applications and building great communities.

We want to give a special thanks to the Steem user @rivalzzz who has been helping us with the designs of our banner ads. With community contributions and support like those from @rivalzzz, we make greater progress in bringing Steem to the masses.

About @steem.marketing

@steem.marketing is an account created by @andrarchy (Head of Communications & Advocacy for Steemit Inc.), that is intended to be used for the purpose of hosting and supporting content that helps to market Steem. If you are interested in being featured on this account e-mail him at andrarchy@steemit.com.

Steem Marketing

Comments · 56

@shitbot(57)· 2646d
Speaking of shit, I took a dump in your wallet! Take a trip to the bathroom to claim your worthless SHIT!
@engrsayful(73)· 2673d
This will be good for promoting steem. Whenever people will know about steem, i think will accept. Thus steemit will spread. Upvoted and resteemed

Posted using Partiko Android
@smallbites(61)· 2674d
Great idea, thank you!

Posted using Partiko iOS
@lordbutterfly(80)· 2674d
Dont mind the response. In this case its missplaced. People are nitpicking and its dumb.

On a side note id try and promote the MIRA thing a bit.

"STEEM just reduced the cost of running a node by 400%!!!"

(Or something like that).

"Running a STEEM node now costs 30 times less then a EOS node!! (I dont know the proper numbers)

Stuff like that. Rub it in Dans nose.

Maybe getting in touch with CCN is a good idea. Just putting stuff out there.
@shortsegments(78)· 2675d
Hi Great idea! I upvoted and resteemed this post! Shortsegments
@alexvanaken(68)· 2676d
So you are giving up on SMTs to waste time and money on bullshit nobody cares about that will fail miserably? Got it. Good thing we have Steem-Engine to succeed where you have failed.
@pagandance(56)· 2676d
I've been puzzled by all the surreal things I see happening on the Steemit platform and it seems to only have increased the last weeks and days.

I tried to make sense of it all a new theory for the Steemit collapse and the continuing bot-abuse against small fish by the witnesses is as follows:

Who benefits most with Steemit failing?

I see 2 categories:
- the political/industrial establishment that see a big treat in the "free speech" element of Steemit. Some of you might underestimate this element, but I like to test extremes and I have done also on this platform. What I have been able to post here would have been enough on many a forum to get banned for life.
- second category: the competition: Facebook, Twitter, Youtube etc. do they really need another competitor?
How easy would it not be for these 2 categories of groups to make some sort of silent agreement and buy a substantial amount of the Steemit witnesses - money is not a problem for these guys. And these witnesses can then slowly but steadily toxicate the climate here, so that people who were lured in to this platform with promises or try to earn a few bucks, suddenly get a mack-bot downvote subscription out of nowhere, get almost no attention and see others with almost zero content upvote by an army of bots from another witness.

And so sadly this platform is phased out. Because it is so easy to do it.
@cryptogee(76)· 2676d
3 years ago I said that we should be marketing, I gave loads of ideas from in-app marketing to getting a share widget on other sites, but no I was told, Steemit's not ready I was told, Steemit's still in beta mode I was told.

Lol I was told, how can we market it when it still takes 2 weeks to get a Steemit account I was told.

I mean, as far as I'm aware, when a new user signs up, one it still takes bloody ages and two, after posting once they do not have enough RC to reply to any comments or post again for days.

Great time to advertise.

This would make quite a good comedy...

a tragic comedy.

Cg
@vantocan(52)· 2677d
Speaking of ads... The ad that "pops down" from the top of my browser screen is too big, and hides useful (necessary) information/tabs at the top of every page. Please, it's making Steemit very hard to use.
@rmsbodybuilding(68)· 2677d
100 burpees on time?

Posted using Partiko Android
@arslanbajwa(6)· 2677d
thats great
@madalchemist(50)· 2677d
Steemit's problems should have been fixed before advertising it. I brought people and they all quit. Why advertise when people are going to come here, see it's garbage, and leave? This place is dead and if you don't see it you need to stop drinking the koolaid. Even the guy who made it quit, he only came back when a fork was threatened. He, and the other large SP holders, are going to milk this thing dry until it's dead. Why would you bring new people to that?
@uyobong(78)· 2678d
Congratulations to Steemit for finally bolding up ways to promote #steem through ads. The #steem ad campaign is an amazing exercise every steemian should want to engage on.
@nigelmarkdias(67)· 2678d
Great 👍🏼 start to promoting Steemit. @steem.marketing

I hope that, if you are running a CPM campaign, I don’t see your ad i.e. Steemit ads don’t display to Steemians.

Posted using Partiko iOS
@synrg(66)· 2678d
What's up with all the ads apearing EVERYWHERE on Steemit, I thought these were only supposed to be for people not logged in?
@arcange(79)· 2678d
Congratulations @steem.marketing! Your post was mentioned in the Steem Hit Parade in the following category:
- Comments - Ranked 4 with 79 comments
@bigbot(59)· 2678d
I just want asking to you where is Smart Media Token (SMT) how long we wait for mainet?
@ats-david(75)· 2678d
Hahahahahaha!!!

So let me see if I have this right...

You’re buying ads on Twitter to let everyone (and by “everyone,” I mean, “the few people who will actually look at an ad”) know that...

Steemit has ads???

And then you’re touting numbers that you know are bullshit, even though these BS numbers are still embarrassing? You think a 5% active user base is good?

FFS, guys...just stop. It’s bad enough that STINC has no business and marketing sense. We don’t need more people joining in the ignorance and stupidity. This is just going to waste a lot of money for no benefit at all.

Maybe it would help if anyone here actually knew anything about social media demographics, SM growth, and maybe just SM in general.
@lichtblick(77)· 2678d
Hahaha. Better later then never. Anyway hire a pro. And guys be so kind and give steemians like @stephenkendal more high upvotes. He does an awesome twitter job for steem since years.
@alokkumar121(82)· 2678d
I know that you started ads on STEEMIT and in twitter I am already promoting STEEM with seven77 movement with our leader @nathanmars and hope you are aware. If not please check. We as a team putting lot of efforts in twitter to make steem more popular. Thanks

Posted using Partiko Android
@pagandance(56)· 2678d
Let's post also this ad:

https://steemit.com/busy/@psecdocumentary/censored-by-themarkymark-badcontent-and-buildawhale-bots

https://steemit.com/witness/@anyx/anyx-cheetah-and-steemcleaners-witness-update-running-into-limits

https://steemit.com/spaminator/@patrice/witness-update-introducing-mack-bot
@pagandance(56)· 2678d
Let's not forget the other great potential hiding in Steemit.

I would recommend ads like these:

https://postimg.cc/tsBBX06r
@travelwithus(73)· 2678d
Dear Steemit inc. what wonderfull news! First you waste millions of USD for any thing which was useless and now you try to get some money with the Ads on the site. Are you knowing that you are selling our userdata to the companys? By give advertising here to rent, you show the companys our user behaver. WE Steem users are here for a free and open plattform, which is not sold by our behavior on the computer....... In my eyes, this is not the right way to bring again steemit to the top.

The other point: So many useless changes are done in the past. Same like the new "Down vote" Button. You can invest the developers work in much important work as a Button which makes it easier to downvote each other.

WE ARE HERE ON STEEMIT TO UPVOTE EACH OTHER- NOT TO DOWNVOTE!!!!!!!!!

There are much more important developments needed, like SMT. You promised it to the community and failed badly. I must truly say, that there are other Blockchains out there which are lightspeed faster in development as Steemit inc. If you will not change your mind of goal, Steemit inc. will disapear very soon and the Steem will go fully into the users hand. You will knock off yourself!

Until now, Stemit inc. didnt understand what we need here.

Not only me, but other users too- they block the Ads here. But i understand- you hope that Steemit.com will be again a very famous website with high rank, like it was before- than- the money is rolling to your pocket. But remember, this is not the goal to fill your pocket with our users which you bring after all now near no development!
@felixxx(73)· 2678d
... and it only took you 3 years.
@theguruasia(69)· 2678d
@steem.marketing, Not the best idea, but a good idea!

Cheers~
@fucho80(69)· 2678d
Great initiative, continue the successes and steemit keep growing.
@mrme1984(67)· 2678d
I hope we will see many new steemit users
@pennsif(77)· 2678d
This post has been included in the latest edition of The Steem News - a compilation of the key news stories on the Steem blockchain.
@ronel(61)· 2679d
For me I guess Steemit is acting quite slow. I don't know the reason. But I'm still hoping for the best. Good luck!
@sergiomendes(77)· 2679d
That is awesome news 😉

Posted using Partiko Android
@por500bolos(68)· 2679d
I was going to suggest something... but then I realized it'll be better just to shut up.
@itstime(61)· 2679d
yo... check out some of the marketing material that was created by @timcliff 's social media contest...

some good mematic stuff came out of it...worth doing A/B testing to see which does better..connvetional banner or memesteem
@bigbear51(49)· 2679d
It's great to garner attention from other platforms, but I'm not sure how effective ads would be on Twitter. I think that it would be better to target places that would higher interest on here. Examples would be people that are searching for alt-tech, interested in cryptocurrency, and people wishing to discuss topics without fear of censorship.
@maclevis(57)· 2679d
This is the kind of news we want to be hearing , Steemit need more awareness schemes like this, Thanks to all other guys such as @nathanmars on #seven77 who have taken it upon themselves to create such awareness initiatives. Long live steemit!!
@steemitboard(66)· 2679d
Congratulations @steem.marketing! You have completed the following achievement on the Steem blockchain and have been rewarded with new badge(s) :

You made your First Comment

You got a First Reply

_{You can view your badges on your Steem Board and compare to others on the Steem Ranking} _{If you no longer want to receive notifications, reply to this comment with the word STOP}

Do not miss the last post from @steemitboard:

SteemitBoard to support the german speaking community meetups
Vote for @Steemitboard as a witness to get one more award and increased upvotes!
@davidsbk(31)· 2679d
Guys...we must popularize steemit like fb,WhatsApp...then market will definitely increase...
@ond(56)· 2679d
You should participate in Brave browser ads https://brave.com/brave-ads-launch/

Posted using Partiko Android
@a515t(25)· 2679d
Awesome news, good for our communities.

Posted using Partiko Android
@videosteemit(62)· 2679d
Not a fan of this. Twitter ads are so expensive for the traffic one gets.

Posted using Partiko Android
@blockchainstudio(72)· 2679d
I worked for Facebook in ads before (now I'm in academia). I'm really happy to see that Steemit is adopting ads. But eventually ads should be sold by auctions. The main ads have been vacant for months. You may not be sure what's a good price. That's why ad auction is needed. But it'll be very difficult to implement, considering the current resource of Steemit Inc. Probably impossible. Maybe it's still more profitable to use a third-party solution rather than selling ads by individual contract.

Plus, eventually ad-revenue sharing with the authors should be introduced. Without it, no influencers will come to Steemit. Currently, PoB is almost dead. While they don't care about votings much, no one want to be compared with random posts with much much higher votings. But we all know that good posts are read much more, so ad-revenue sharing is a must.

Google earns more than $100B, Facebook also earns more than $60B from ads. Without it, how can we properly reward authors? Impossible. It just looked possible due to crypto bubble, which had ended.
@tsnaks(68)· 2679d
Really happy to see Steemit getting promoted, now lets just hope that Devs start taking steemit.com more seriously
@bitcoinflood(80)· 2679d
I can't say I ever made any good success from Twitter Ads the cost of them is crazy high. Organic has always proved to be better. Instead of paying twitter for ads ask the community to help. Write up a high quality article about how to get started on steemit, don't take any payment for it and ask the community to go retweet it. You will most likely have far better reach and would be good to do with any major updates done here on steemit/steem.

You legit have thousands of users eager to help and get Steem and steemit to grow start using that it is a free resource with massive potential.
@preparedwombat(79)· 2679d
Banner ads would be a great idea if this was still 1994.
@khaleelkazi(82)· 2679d
I think Steemit would have more success buying ads directly from influencers in which you pay influencers to post something (or even a few somethings, spread out) about Steemit.com and Steem. I have a feeling that these twitter ads wont convert well, imo.

Paying an influencer and tapping into their existing community to spread your message has far better conversion rates and also allows you to get a more complex message across. Just my two cents. With a bit of luck and good communication, you could also potentially even get a few influencers to start cross-posting to Steem.

Posted using Partiko iOS
@jrcornel(82)· 2679d
Roughly $75 million worth of steem has been sold by you guys over the past few years, you need to spend some of that on real advertising, and you need to do it ASAP.

If you do not, steemit.com will be dead within a year or two as a couple major competitors are set to launch in the coming months and they will be spending millions on advertising...

The clock is ticking for steemit.com.
@josediccus(83)· 2679d
Definitely never late than never, making the first step after a long time
@wiseagent(81)· 2679d
Such marketing actions are extremely important and Twitter has a huge force.

I hope that all this works because with Steem / Steemit being more valued it will certainly keep those who believe in it active and also, it will bring a new audience.
@toofasteddie(77)· 2679d
What's the name of the twitter account to follow?
@donkeypong(76)· 2679d
It's a refreshing step, but you guys need to hire some pros. Really.
@bluengel(71)· 2679d
Already Started #seven77 💙 #steem ♨ On ! with LOVE ♩♬

May the Steem ♨ Force B with Us ! 💙 ♬♬

Posted using Partiko Android
@ssjsasha(74)· 2679d
Well hopefully this new exposure can help usher in waves of buyers
@gogreenbuddy(73)· 2679d
It's awesome than we finally see many small improvements. Unclear why the price is dropping but whatever I believe in steem!
@themonetaryfew(58)· 2679d
1 million+ accounts, no? Not the same as users...
@stackin(78)· 2679d
That’s some decent news, the community has been marketing steem on twitter for over a year 🤷🏼‍♂️🤣

Posted using Partiko iOS
@krnel(80)· 2679d
Two years after choosing to ignore the first million users in the community in favor of trying to get "the next 100 million", I guess it's better late than never... :P
@rivalzzz(75)· 2679d
thanks for the kind words <3

	You made your First Comment
	You got a First Reply

The Ads

Promoting Steemit.com

About @steem.marketing

Comments · 56

I just want asking to you where is Smart Media Token (SMT) how long we wait for mainet?

Vote for @Steemitboard as a witness to get one more award and increased upvotes!

More from @steem.marketing