I spent the whole night thinking about a phenomenon that worries me; I have two children who are young now but will be young adults in a few years, so this might affect them by then. The issue of beauty standards on a global scale is already a problem for young people and adolescents—and it is not just about girls; young men are also caught up in these shifts.

The 21st century has transformed the pursuit of beauty into an unprecedented phenomenon. While pressure to conform to aesthetic standards has always existed, this demand has intensified in recent decades due to social media and advances in aesthetic medicine. For today’s youth, beauty is no longer merely a desirable quality but an ongoing project of consumption, physical modification, and self-display. The tyranny of algorithms and filters Platforms like Instagram, TikTok, and various photo-editing apps have popularized a homogenized aesthetic: texture-free skin, defined cheekbones, voluminous lips, and specific body contours. The constant use of filters creates a gap between one’s digital image and reality, giving rise to phenomena like "Snapchat dysmorphia" (or social media dysmorphia), where young people seek to resemble their digitally enhanced versions in real life. Constant exposure and image surveillance Unlike previous generations—who only worried about their appearance for specific events or within their immediate social circles—today’s youth live their lives in front of a camera. Selfie culture, live streaming, and the need for validation through likes or comments create a sense of constant scrutiny. Invasive procedures at increasingly early ages Treatments once reserved for adulthood—such as botulinum toxin injections, hyaluronic acid fillers, buccal fat removal (bichectomy), or surgical interventions—are now being sought by young people aged 18 to 25. Preventive aesthetics and body modification have become normalized as routine self-care practices. The emotional cost and the quest for authenticity This level of pressure subjects many young people to high levels of anxiety, body dissatisfaction, and isolation. The paradox of this century is that, while technology offers limitless tools to alter one's appearance, genuine acceptance becomes increasingly difficult to achieve. That is why it is important to learn to accept ourselves just as we are, so that we can project the necessary confidence to our children and teach them how to navigate these times.
Image generated by Gemini AI. Text translated using Google Translate.



