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#story

People Really Do Choose a Book by Its Cover

The last few days have been crunch-time for me—it’s been hectic but highly productive. Interior proofing for the new book, done. Final approval on the book cover, complete. Next comes the uploading process which, I know from experience, can be fraught with last-minute glitches, formatting changes, and necessary revisions.

Here it is...the final cover for Walking With the Muse! I decided to go full-blown Art Deco, in part, because it pleasing to the eye and radiates a kind of optimism, simple beauty, and ambition that I think we all could use a little more of in our lives right now. Hopefully this cover catches peoples' attention. Because, despite that old saying, studies show people really do choose a book by its cover.

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The best part of being an indie author is also sometimes the worst…even if you don't do the actual work yourself you have to manage each and every step of the book creation/publishing process. This means you have to know a little about a lot of things and a lot about a few of them, have the wisdom to know the difference between the two, and act accordingly.

I doubt I’ll make this book available for sale right away. I want to let things simmer for a few weeks to work on a marketing plan before I decide to flip the switch. This is always a mistake I’ve made in the past, being too impatient and offering the book for sale before a solid marketing plan is in place. This time, there's no reason to rush.

Any promotional ideas you could offer would be welcomed. I’m open to any and all suggestions! I might even send a few Hive your way if I decide to use your idea.

I’m absolutely thrilled with how this one turned out. Designer and visual artist Lubosh Cech hit it out of the park!

Overall, it’s been a fun and relaxing process. Every step of the way from—choosing the stories that made the cut, to interior layout, and cover design have all come from listening to that gut-feeling or whispers from the Muse.

Speaking of Books

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My Canadian friend and fellow indie author, Scott Gardiner, has published a new book of poetry, “Storytellers”. You can pick up an autographed copy on his website HERE.

Over the past few days I've enjoyed reading a poem or two between sips of coffee on the deck. The writing here is deep, honest, and reflective centering around many of the memories, regrets, and frustrations of a person experiencing the highs and lows of middle-age. I can certainly identify with some of the sentiments Scott shares in Storytellers and I think many of you might as well.

If you're looking for a quick read for these waning, late summer days I'd highly suggest you check out Scott's new book.

So much talent can be found outside the traditional publishing world. Your support of these talented authors and artists not only helps to put food on their tables—it helps give them the hope required to keep creating and doing what they love.

All for now. Make this a wonderful day.


www.ericvancewalton.net

Comments · 7

  • @uwak(63)· 12d

    The cover looks good and attractive. I wish that the market will land well. It's a great idea to pause and strategize.

  • @kriszrokk(67)· 14d

    "Come," the muse whispers, "walk with me." - Love it ❤️ AND, gorgeous book cover!

    Here are a few things I've deployed (and continue to do so) to generate sales for my fiction book:

    • Go offline! It's super underestimated. Nothing works better than F2F: business events (my own live events, too), fairs and exhibitions, universities. Funny enough, I discovered that lawyers and attorneys make up a significant part of my audience.
    • Newsletter on LinkedIn. I post weekly just like I do on Hive, and even if the number of followers is small, guess what? I have lawyers and attorneys purchase my book and even reach out for business consulting.
    • Selling while traveling and pursuing your hobbies. Always have a few copies on you when you travel. You never know where you strike your next deal. I've done some incredible business deals with people I befriended on long-distance flights (e.g., Dubai-Australia) or on yachts, waiting for the clock to signal we can jump into the water for our next dive ;)
  • @seattlea(77)· 15d

    Sounds like a big milestone! The book cover looks nice. Marketing is usually the hardest part and one of the most critical to success of any product.

    Unfortunately I don't have any experience with publishing or marketing a book yet. But wish you good luck and your writing is fun to read judging by the stories you have published here.

  • @johnjgeddes(78)· 15d

    Love art deco, but then I'm in love with the Thirties and that whole era. I wanted an ISBN and so I went the pulishinhg route with press release and a newspaper interview and countless trips to bookstores but then came Kindle and I went totally indie and frankly, it's just as much work because you try harder. There's no simple solution, IMHO, but now I'm writing for me and frankly I don't give a damn. Ray Souster, a Canadian poet confided to me that he tried but coiuldn't get the writing monkey off his back. Art for art's sake...yeah, I'm hooked or addicted, but sing in my chains like the sea :) Btw, it helps if you have a spouse who can word process and worked for a publisher...and supports you. I do.

  • @videoaddiction(72)· 15d

    I think the cover really does matter, especially when there are so many books competing for attention.

  • @kryptonita(71)· 15d

    "Hopefully this cover catches peoples' attention" — dato importante para tener en cuenta.

  • @bozz(83)· 15d

    It's too bad you can't find a way to get onto some of the lists that services like Book Bub and Pixel of Ink put out. I know a lot of times those books are significantly discounted which you wouldn't want, but being on the list gets eyes on your material. I get an email daily with books that are available. I think the cover looks pretty awesome.